What you should know:
– As part of an expanded partnership announced last August, Cognizant (NASDAQ: CTSH) launched the first set of large-scale language model (LLM) solutions in healthcare on Google Cloud’s generative AI (genAI) technology, including the company’s Vertex AI platform and Gemini models, aimed at reimagining healthcare administrative processes and improving experiences.
– Google Cloud has awarded Cognizant the 2024 Industry Solutions Services Partner of the Year – Healthcare & Life Sciences award in recognition of its success in driving digital transformations for healthcare and life sciences customers using Google Cloud technologies, including AI.
Revolutionizing Healthcare with Generative AI: Streamlining Processes and Improving Quality of Care
In an increasingly complex and demanding healthcare ecosystem, the integration of generative AI (genAI) solutions is a major step forward. These highly sophisticated models are designed to streamline administrative processes, accelerate operations, and significantly improve the quality of care and services provided to members.
The LLM Healthcare solution suite specifically addresses four high-cost workflows: marketing operations, call center operations (including calls and claims), provider management, and contracting. These solutions include:
1. Appeals Resolution Assistant: This solution transforms healthcare claims management by automating data retrieval, analysis, and interpretation. By streamlining subjective and error-prone manual processes, it improves productivity, consistency, and accuracy, resulting in significant improvements for healthcare payers.
2. Contract management solution: This optimizes the healthcare contract lifecycle by automating review, generation, and configuration processes. This eliminates manual errors, reduces inconsistencies, and increases productivity, potentially reducing contracting cycle time and production errors for healthcare payers.
3. Marketing Content Assistant: This solution enables healthcare payer marketing teams to automate the creation of engaging content on topics such as product launches, corporate initiatives, thought leadership, and strategic partnerships. By streamlining content generation, it drives consistent, high-quality communication, strengthening the payer’s brand presence and reputation.
4. Health Insurance Plan Purchaser: This solution helps health system members make informed choices by combining individual preferences, clinical profiles and payer data. By integrating disparate sources of information, it simplifies plan selection and improves the overall health care experience.
Google Cloud, a Platinum Sponsor of the Cognizant Health Sciences 2024 conference in Kissimmee, Florida, June 10-13, will showcase these LLM solutions in healthcare. They will also showcase the evolving role of generative AI in the healthcare ecosystem.
Cognizant, a Google Cloud global systems integrator partner, and Google Cloud are both committed to privacy and security. This commitment is supported by Cognizant’s Responsible AI Principles and Google Cloud’s Responsible AI approach, data governance, and privacy standards. Data access and use are appropriately protected through Google Cloud’s trusted infrastructure and secure data storage, which supports HIPAA compliance and ensures each customer’s security and privacy controls and processes.
“As we continue to strengthen our partnership with Google Cloud, we are working to ensure our healthcare clients remain at the forefront of AI-driven transformation,” said Surya Gummadi, executive vice president and president, Cognizant Americas. “By deploying innovative solutions designed to address industry-specific challenges, we aim to help healthcare organizations set new standards for care delivery and improve the experience of those they serve.”
