The auto industry is undergoing a technological transformation as companies look for new ways to make money beyond building and selling gasoline-powered cars. DG At the heart of this change is Mary Barra, CEO and chair of the board, who has held the top position for a decade.
Barra wants to double the automaker’s revenue by the end of the decade, become the market leader in electric vehicle sales, offer software-based services and commercialize autonomous vehicle technology through its Cruise subsidiary. The road to achieving these goals has been bumpy, but Barra keeps moving forward.
Barra will join us on stage at TechCrunch Disrupt 2024 to discuss the ups and downs of the historic automaker’s transformation, where GM is headed and how it plans to Lead in autonomous vehicles, software and electric vehicles.
TechCrunch DisruptsDisrupt, which will be held at San Francisco’s Moscone Center from October 28-30, is the center of the startup universe. Investors, founders, engineers, and designers gather at Disrupt to learn, network, share ideas, and maybe even launch the next big product. What better place to talk to Barra about how GM searches for talent and the company’s approach to investing in and even acquiring startups like Cruise.
Buy your tickets now and save up to $800 during TechCrunch’s Disrupt Deal Days event.
